GOAL
A branded website for a public relations company
I was challenged with interpreting the company’s pre-existing brand conventions in order to design and develop a new and improved website.
OBSTACLES
Ensuring that the aesthetic and tone of the site were aligned with the company’s brand and vision
Through several conversations with The Co-Op’s CEO and vice president, the particulars of the brand became apparent.
SUCCESSES
A clean and playful website that conveys The Co-Op’s brand and vision.
Through the use of custom illustrations by artist Justin Hager, I was able to achieve a unique look and feel for the site.
